High Performance Homes - Their Wish is Your Command!

May 1st, 2011 Adrian P Willanger

If you are in the green home marketing business, you will want to make sure the construction methods being utilized meet the highest green standards. There are many green builder certification programs currently in most American states. Adhering to these programs will ensure that high performance homes are being built and sold by your company. There is a growing demand for energy efficient homes, and environmentally friendly homes. Our future lies within the expert application of these responsible ideas. Both parties benefit as the waste reduction practices used in building result in less cost to the builder. The buyer reaps the benefits of acquiring a green home loan.

Built Green Certification is an easy way to make sure that your homes will be marketed and sold to environmentally conscious buyers. These buyers are looking for energy efficient homes. In the unstable economy and because of ever-increasing energy costs, buyers are demanding high performance homes. If they know a home is green certified, it is literally sold. Buyers know these homes will give them long-lasting comfort, durability, and savings. Their living environment is healthier because of the clean methods used to build the home. This is very important to the generation of X'ers, who have grown up learning to shelter and protect the environment.

In a recent survey, home buyers were asked to rate certain features that are important to them when buying a home. Highest in importance was a manageable ventilation system for cleaner air, followed by home construction of renewable or recycled materials. Third was clean water and water conservation availability, then construction use of low material emissions. Fifth was overall energy efficiency of the home, and lastly, a certified green built home. So, just how does Built Green work to guarantee a high performance home?

The Built Green program was invented by designers and builders, for designers and builders. Built Green is an environmentally-friendly, non-profit, residential building program of the Master Builders Association of King and Snohomish Counties, developed in partnership with King County, Snohomish County, and other agencies in Washington State. Six environmentally friendly categories set standards of excellence in the construction of the home. After the home is completed, builders sign a copy of the checklist, which in turn will officially certify the home as Built Green with the proper home builder association of the area. Then it can be sold as a high performance, energy efficient, green-labeled home. This is certainly a marketing tool home developers and builders need to utilize to attract green consumers, and for their own construction savings.

About the Author:


Adrian Willanger is a marketing consultant who uses social media to market green built homes for builders and developers. To learn more, visit http://www.Eco-Redux.com

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